It's basically SAW: Beauty Edition.
What started in 1939 at the beginning of World War II by the Ministry of Information to strengthen morale has been bastardized by any jerk with Photoshop and an Etsy Storefront. I'm guessing some of you may have one on your wall. My husband has an original, the "Keep Calm and Carry On," but it is still in its cardboard tube as he has been too busy to have that overworked sentiment displayed.
It's the modern-day equivalent of hanging a poster of a kitten in peril on your wall, the words "Hang In There Baby!" written in comic sans below it. There are "Keep Calm" posters for every damn thing you can think of. And it has to be stopped.
These are the modern day version of a Cathy cartoon, a lame way of expressing to the world: "Hey guys! I'm stressed and overworked but hee hee, I'm gonna keep calm and have a treat!" BARF.
There are versions for alcoholics.
There are posters for THINSPIRATION!
Ones for people with amazingly low self-esteem.
One for serial killers.
And even one for our darling Cat.
The only one of these that I have ever seen that speaks to me on any level is:
Really, people. Do you need a reminder to "Keep calm" and do anything? Is this sentiment worth taking up valuable real estate on your kitchen or bedroom or even Facebook wall? It's played out. It's over.
It was cute when it first cropped up on design blogs and fffound but now it's time to stop being calm and take down that stupid poster and quietly mourn the fact you spent $70 dollars getting that shit framed and move on.
I can promise you, within the next year you will go into any thrift store and see HUNDREDS of these posters with yellowing $3 price stickers next to second-hand George Foreman grills. There is never a reason to keep calm when faced with dumb design.