Why Not Invest In What You Know?

LikeFolio helps you invest in the brands you already know and love.
Publish date:
December 10, 2013
LikeFolio, investing, We Were Paid For This

This post is brought to you by LikeFolio.

Most people like the idea of investing. They like the idea of making smart financial decisions. They like the idea of having money for retirement. And they really like the idea of making new money from their existing money. The problem is, investing can be intimidating for a lot of people. You don’t want to make a bad decision or take a risk unless you know what you’re doing. The good news? You know way more about investing than you think you do.

FACT: You know a ton about the brands and products you love. You even probably know a lot about the brands and products you don’t love. Because you’ve done the research. You’ve used the nail polish, worn the shoes, or drank the vodka.

FACT: You’ve shared your opinions on the brands and products you love on your social network. Whether you’re checking in at your favorite coffee shop or sharing your high score on a video game, you’re letting your friends and family know about the things you consume that you’re invested in.

See where this is going?

LikeFolio, a new site, helps you invest in what you already know. That concealer you stockpile? It just may come from a parent company whose portfolio is of interest to you. Same with the company that makes you favorite dog food. Or snowboard gear. Or toothpaste. There are things in your life you love. Why not invest in those things?

How does it work?

LikeFolio helps you (a potential investor) take the first step to better understanding the market by exposing you to the market potential of the brands you already know and talk about. They look at your social media to discover the most active likes, mentions, tweets, and check-ins and then organize them into a “virtual” portfolio of companies, so you can see what kind of money you’d make if you invested in your favorite brands.

Basically, they do all of the homework for you and they do it in a language that makes sense.

Can’t stop raving about Maybelline’s newest lip gloss? Maybelline’s owned by L’Oreal. And L’Oreal trades on the NASDAQ (LRLCY). LikeFolio gives you the facts and figures behind the company to help you figure our if you want to invest in more than just 10 different shades of lip color.

“Invest in what you know” is a method that works for people like Warren Buffet and Peter Lynch…It might also work for you. Why not try it out and invest with LikeFolio?