I Am Both Weirded Out By and In Love With These Jiggly New Eye Glosses from Butter London

I don't pretend to understand them. I just know that I love them.
Publish date:
June 21, 2016
shimmer, butter london, eyeshadow, mermaid, eye gloss, Metallic Eyeshadow

I have a deep hatred for most sparkly makeup. My makeup collection includes all types of matte makeup. It's not that I don't love sparkle — I just don't love when it looks childish. I like a more "adult," sophisticated sparkle. I want something glittery and fun that I can wear out on more than just New Year's Eve. I also long to do a wet-look eye situation, but with the way my eyelids crease, it's been utterly impossible.

Well, I was just sent the new Butter London Glazen Eye Gloss, and I think my prayers have been answered.

These aren't exactly the wet look that I want, like Sable's Eye Vinyl look, but they give enough of a sheen that I feel like it works for me. More importantly, though, is that they are the perfect kind of sparkle. There's no big, chunky glitter flecks. Just a subtle twinkle, like I'm some sort of Sea Siren luring a captain from his ship (and then I lure him to a sea dungeon, kill him, and steal all his ships and gold because he is a fool and I am the queen of the sea. That is a totally realistic scenario, right?)

I've learned that a thin layer, just one swipe, gives a nice wet eye look. But the more layers you put on, the more of an awesome sparkly mermaid situation you have. Either way, these things are genius.

Frankly, they look kind of gross in the tub — like some sort of jelly-PlayDoh-ectoplasm concoction. If I saw them in a store, I'd probably walk right by them. I am slightly weirded out by the spongy texture while it's in the jar, but when it's on your eyes, it doesn't feel weird in the slightest.

It goes on super-smooth with your fingers or with a brush, but I prefer applying with a brush. You have a fair amount of time to blend the shades before they dry, but once they dry they're there to stay. I have what I assume must be really greasy eyelids because my eyeshadow is always gunking up in the crease, but these shadows did not budge all day. I didn't use a primer because I wanted to it to be a fair test of what the shadows can actually do and I was shocked that they didn't move into my crease. What kind of trickery is this?

I tested the Frosted shade first, because I feel like the rose gold color is really wearable during the day. I actually couldn't believe it lasted all day without getting icky, and I actually forgot that I had it on because it didn't dry out.

Because I was feeling frisky, I thought I'd test a day-to-night situation and added the Bronzed shade to the crease and outer corners of the eyes to see if the colors mixed well with each other. They're surprisingly easy to blend together with a shadow brush.

Bronzed is a little intense for me on it's own. It's a very brown shade of bronze. I like it more as an eyeliner or mixed with other colors in the crease.

I expected to not like the Spark shade because I don't generally like how yellow most gold shades can be. But I actually really like it! I don't feel like it's too yellow at all.

But, honestly, we've got to discuss the Oil Slick shade. (I was being a little sneaky and wore this color for my coconut-oil balms story.) This is the star of the show for me. The mermaid. It's so multifaceted.

It's kind of purple, but red, but the iridescent metallic flecks make it seem almost teal. I don't pretend to understand it, I just know that I love it.

Alas, you'll have to wait until August for them to come out. But in my opinion they're worth the $24 each if you're into the wet eye and/or sparkly eye look.

  • What are your thoughts on sparkly eyeshadows?
  • Are you excited about these?
  • What's your favorite weird-texture product?