These Synthetic Brushes Have Totally Changed My Makeup Routine

I'll never apply foundation with my fingers again.
Publish date:
April 29, 2015
makeup brushes, Alima, Synthetic brushes

I’ve never been fussy as far as makeup goes; I’ve never been one to have beauty tools at all, beyond an eyelash curler. Only godless heathens don’t use eyelash curlers.

I’ve only recently come into using Ecotools shadow brushes--I usually didn’t wear much shadow, and if I did, I’d blend it with my fingers, which might have been why I never wore eyeshadow to begin with. Things seemed to get muddy pretty quick.

My main issue was that high-quality brushes tended to be made with animal hair, and synthetic brushes just seemed crappy. Considering that most animal-hair brushes come from weasels, badgers and squirrels bred for their fur in Russia and China--I’ve seen Earthlings twice--I couldn’t feel good about buying them.

But that was just one item on the laundry list of things I didn’t like about natural bristles:

  • The cuticles pick up the moisture in your foundation, leaving you with a cakey finish.
  • They swell when wet and stick together, giving you a blotchy application.
  • They take forever to dry.
  • Their rougher texture can pick up too much product.
  • They shed like a golden retriever.

Now that I’m applying makeup most days, and I need it to not just look good but STUNNING, I’ve started to come around on using brushes for literally everything. So, since I use them all the time, I was finally willing to invest.

I was perusing a makeup-artist friend’s kit, and they had these chubby, wood-handled brushes that were extremely dense, and impossibly soft. I started absentmindedly fondling one, when he snatched it.

Alima Pure. Get your own!" he said. "No seriously, you should.”

The price tag nearly gave me a heart attack, but I reasoned with myself: $27 spent on a brush is twice what it would cost at the drugstore, true, but how many of your drugstore brushes do you still use after a year? My answer is zero, especially with fatty blush and foundation brushes; the fibers on cheapo brushes are thinner, not tapered at all, and tend to get matted down and not stand up to daily use. Or they start shedding after the first rinse in warm water (sorry e.l.f. blush brush, you know what you did).

Don’t think there’s a difference between using nice tools? I did one half of my face with my fingertips and one side with my new Alima Pure brushes.

Pretty bananas, right?

I realized that I do a lot more touch-ups to my makeup when I use my fingertips; I tend to drag foundation over my skin (it feels good!), and when I blend blush, the rosiness of my cheeks being rubbed can make it tough to apply. I usually end up adding more product, and going back a few times and re-blending.

I'll probably still use my fingertips for, say, BB cream, but foundation? No thanks. Using a brush especially covered the scars on my chin and cheeks really well.

  • Do you like synth or natural brushes?
  • Are you into the uber-fancy brush trend?
  • I still do lip stain with my fingers--it's easier to get a really thin, smudgy layer, don't you think?