Quick Question: Do You Ever Use 'Ethnic' Beauty Products?`

And can we please come up with a word for these products other than "ethnic"?
Publish date:
April 3, 2013
Quick Question, moisturizers, skin, hair masks, spf, deep conditioners, Motions, ethnicity, AMBI

You guys, I can't stand the term "ethnic" when it's used as a synonym for "marketed to African-American people." It's just wrong on so many levels.

I mean, first of all, everyone has an ethnicity (or nine), so calling something "ethnic" with no other context is semantically stupid. Second, is "not black" still really the default demographic? Because that's also stupid. Third, I'm white (Ashkenazi, I guess, though I'm agnostic--so, Ashkenostic?), and I want to use some of these products that aren't "made for" me! Is that somehow wrong or bad?

If you do a search for "ethnic" on walgreens.com, the results' brand breakdown might as well just be called "Beauty Products Marketed To People Who Aren't White: Did You Click Here By Accident?": Dark & Lovely, Nubian Heritage, AMBI, Motions, Sta-Sof-Fro (not making that up), etc.

I happen to have a couple of these so-called ethnic products here in the xoVain office, and I cannot for the life of me figure out why these aren't marketed to everyone.

Motions Naturally You! Deep Conditioning Masque contains, in addition to a superfluous exclamation point, shea butter, coconut oil, avocado oil and lots of other good stuff that will deeply moisturize anyone's hair. And AMBI Even & Clear Daily Moisturizer with SPF 30 has four sun filters and a vitamin blend that helps balance skin tone and texture--good things for everyone!

Not to sound like the girl at the party you wish you hadn't started a conversation with, but sometimes I just want to shout "WHY ARE OUR BEAUTY PRODUCTS SEGREGATED?! IT'S THE '90s!" It's been the '90s for, like 20 years, you guys. Did you know that anyone with long hair can wear a braid? ANYONE.

This quick question wasn't particularly quick today, but here's what I was getting around to asking: Do you use "ethnic" beauty products? Is it because you're "ethnic," or in spite of not being "ethnic"?

Also, are you mad at me? Because I feel like someone's going to be mad at me for this.