Then I did what I always do for xoJane when I see famous people that I care about.
"Elin?" I said, from the other side of the street, as though recognizing a friend I hadn't seen in a few months. She was nice enough to let me take a picture even though she wasn't wearing makeup.
If you don't follow Elin's work, you might assume she's just a downtown It-girl, but this Swedish import heads up her own style empire. The founder of fashion website Style By Kling and magazine STYLEBY, Elin is also the first "blogger" to design her own clothing line for H&M. But I think blogger is an online slur, so I would never call her that. She also has a collection called Nowhere, inspired by her signature aesthetic. The picture above is a perfect example.
While Elin could easily stick to swanning around looking slouchy and awesome in clothes, she actually uses her style and creativity to produce things. Oh, and if I could closet-swap Freaky Friday style with anyone in the world, the world, it would be Elin.
Say something nice about Julie @JR_Schott.
